Career and Graduation – Less About the College You Pick

College, major – major – major, degree, job. This is the usual sequence college graduates have taken to get an education. It’s backwards. Here’s why.Buzz TodayTHE PAYOEF TO ATTENDING A MORE SELECTIVE COLLEGE: Students who attended more selective colleges do not earn more than other students who were accepted and rejected by comparable schools but attended less selective colleges. College Selectivity and Degree Completion. We find that selectivity does not have an independent effect on graduation. We also find no evidence that students not attending highly selective colleges suffer reduced chances of graduation, all else being equal.

The Buzz Today research shows that the selectivity of the college does little to assure higher graduation rate or higher salary. This may seem counter intuitive.

Harvard University has a graduation rate of 97% while some other universities have graduation rates in the single digits.   So, you might be saying: “how can you tell me that the university I (or my kids) attend does not impact the chances of graduation?”

What the research in Buzz Today shows is that it is not the university that impacts graduation and salary. It is the person. It is you.

This is important to know because many (especially parents) who bet the future on getting into the most selective university possible. The false assumption is that attendance at a highly selective university increases the likelihood of graduation and high income. Not true. It’s not the college. It’s you.

What this means for you as a student or, a parent of a student is what is important. Two priorities follow from this information. The first is to stop obsessing over the admissions decision. If you don’t get into the college of your first choice it does not mean that your chances of graduation are reduced or you are destined to a low income existence. Go to a selective school if you desire but do not make it the key to your future. You define the key to your future, not the college you attend.

The second implication of this is to allow yourself to consider the cost of your education as a valid thing to consider. Generally highly selective universities have higher cost. As a result, some get trapped into high student debt based on the belief that graduation and future income depended on going to a highly selective college.

It is OK to consider going to a lower cost, less selective college as a career path choice. Making a college choice based on lower tuition cost does not condemn you to a lower chance of graduation and a lower salary.

The most important decisions you need to make about your education are about you. They are not so much about the university you select. My book Your Future is Calling can help you with decisions about “who you are” and career choices that match you. Use it.

Careers Begin with What You Learn

Two thirds of workers under 30 do not think they are in the right career and more than half expect to undergo a career change within two years. If you are one of these young people you have time to do something about it. What you do now is critically important. Your education is key to the career choices you are about to make.  Buzz Today “There is a Good Chance You’re in the Wrong Job”, Time magazine, June 30, 2014: In a new survey, nearly half of more than 1,000 employees say they are still searching for the “right’ career and more than a third think they’re going to switch careers within two years. Two thirds of workers under 30 are of this opinion but even more unexpected is that roughly one in five workers in their 60s still feel they’re in the wrong job and plan to switch within two years.

Here are some key observations from the Introduction to the forthcoming second edition of my award winning book Your Future is Calling. The advice is especially important to career changers.

Your most important decision is what you study, not where you study it. With good information at the beginning, it is possible to make sure that your degree is not worth less to you (who you are) or worthless to employers. To create the worth you need to make some important decisions before you begin investing your time, energy and money in what you study. Data shows that the right investment in the right degree pays off handsomely. Indeed, it is likely to be the best investment you will ever make. But many get it upside down by trying to “figure it out” along the way. This is precisely why we see the survey shown in the BUZZ Today. It can happen to you without valuable information at the beginning.

Some hope that their university selection will fulfill the potential for the right career in the end. It is a false hope. Guarantees do not come from the prestige of the institution awarding the diploma. There are no guarantees.

Your Future is Calling provides data on the decisions career changers need to make. This is about you. “Who you are” matched to career opportunity in the labor market is far more important than which college or university you attend. This is why the book begins with inexpensive ways to measure “who you are” and then progresses to data on career opportunities in the real world.

If your degree completion efforts put you into a new career that does not fit “who you are” it will have been a terrible mistake. Blindly migrating from one career to another is not a good strategy to say nothing about the student debt accumulated along the way. Your future depends on well informed decisions today.

The best decision for you requires the very best facts. Important information is available in Your Future is Calling in the chapter “How to Select the Right Career for You” and the chapter “The Bountiful Treasure Chest of Career Information – O*NET”. Don’t jump careers without them.

The key is to invest in learning that matches not only job opportunities but who you are. It can be done. Millions are doing it.

Five Things You Need to Know to Determine: “Is College Worth It?”

Not needed. High debt. No Job. Too costly. These are all things people are saying these days in answer to the question: “Is College Worth It?”. The two extreme answers are ALWAYS and NEVER (see BUZZ Today here). Neither of these answers is correct. If always and never are incorrect, the answer must lie somewhere in between these two absolutes. Indeed it does, which leads to the real question you should be asking which is: “When is College Worth It?” It is the answer to this question which will help you make better decisions for yourself and your children.

Buzz TodaySource: Alen Weiss, The Fallacy of College. “College not only isn’t for everybody, it might not be for anybody.” In contrast: Source: Time, December 2013, Gallup Poll – Majority of Americans Think College Education Is ‘Very Important’. The Gallup poll found that seven in 10 Americans consider a college education to be “very important,” up from 36 percent in 1978. Only six percent of respondents said college education was “not too important.”

First Thing You Need to Know Any college degree that traps you in a life of misery is not “Worth It” no matter how much or how little you spend to earn that degree. Misery is about you. It is not about college or even jobs. You have to begin with “who you are”. The decisions you make about college majors, careers and specific universities all must be linked to you and what fulfills you as an individual. This is the starting place for your college decisions that I talk about in Your Future is Calling.

Second Thing You Need to Know  One of the things that significantly increases the cost of college is the tradition of using the college to “find yourself”. This might have been an option in the good old days. It is the best option today. Going to a campus for five or six years is just too expensive today. There are much more efficient ways to get answers to this critical question. Degree Accelerator and Caliper assessment.are proven online instruments to efficiently get at the “who you are” question.

Third Thing You Need to Know The career you pick as well as the college you pick have significant impact on your earning power. But what is traditionally done is to pick a college or university and then figure out what to study. This is what I call Major – Major – Major in Your Future is Calling.  The Major – Major – Major decision is one of the main reasons the average number of credits of college graduates is on average over 10% more than than required for graduation. This excess both delays earning income and increases student debt.

Fourth Thing You Need to Know The vast majority of students pay only about one half of the list price of tuition, yet 54% of the potential students judge a college’s expense by sticker price alone without considering aid that could be offered. If you pay double the cost for tuition it makes every degree less likely to be “Worth It” from a financial point of view.

Fifth Thing You Need to Know Beyond getting the best discount. In college language this is stated in terms of grants and merit scholarships. In addition there additional way that the total cost of the education can be reduced

– Enroll in a community college to get a low cost education for your first two year general education requirement.

– Test out competency with CLEP testing from the non-profit College Board.

– Earn credit for prior learning assessment for life experience from CAEL and Learning Counts.

In summary, the five things that you can do to increase the answer YES to the question: “When is College Worth It?” are listed in summary here:

Use modern tools to determine “who you are”. Use data available on O*NET or Bureau of Labor Statistics to select a career before taking your first class. Learn what the average grants and merit scholarship awards are at the college you plan to attend. Know the facts on tuition costs and negotiate. Further reduce costs by avoiding Major – Major – Major. Finally further reduce costs through the approaches listed in detail in the Fifth item listed above.

Five Things College Freshmen and Their Parents Need to Know

Increasingly college freshmen are enrolling in majors that do not fulfill their personal passions because they think it is more important to have a high paying career. That is a mistake. This choice is not an either or. Both the freshman and the parents should be doing everything they can to have both. It’s possible. Your Future is Calling gives you a clear road map to follow.

Buzz TodaySource: Bureau of Labor Statistics” Number of Jobs Held…Results From a Longitudinal Survey”: The average person born in the latter years of the baby boom (1957 – 1964) held 11.3 jobs from age 18 to 46, according to the U. S. Bureau of Labor Statistics. The survey was of 9,964 men and women who were ages 14 to 22 when first interviewed in 1979 and ages 45 to 53 when interviewed most recently in 2010 – 2011. Both high school and college graduates were included in the research.

Here are the five things college freshmen and their parents need to know.

#1 College is often viewed as the place where our sons and daughters go to “find themselves”. This a part of the mission of our colleges and universities and it should be. But the truth is that many of us spend most of our lives trying to “find ourselves”. There are scientific ways to help the freshman accelerate this personal development, to help they find out “who they are”. Among online instruments I recommend these in particular: O*NET Interest ProfilerStrong Interest Inventory, the Gallup SF-34 Strengths Finder and the Myers-Briggs Type Indicator All of these personal assessments can be done online for less than $100 (O*NET Profiler is free). They are well worth the investment of the freshman’s time and money.

#2 College freshmen are faced with many complex decisions as they set the course for their life. Many of those decisions, including immediate ones like the university they decide to attend, the major(s) they study and the careers they ultimately go into depend on “who they are”. It is one of the most important things they (and their parents) need to know to make good decisions.

#3 In college, and in careers after graduation, the freshman will compete against others and some will make better decisions because they have a good idea about “who they are” from the start. Your freshman needs to have every possible advantage in these life competitions.

#4 Career choices are important to consider early in the education process. Earning power is strongly related to the career chosen and there are lots of sources of excellent data that shows exactly what various careers pay. Three I recommend on this important topic include: O*NET, Occupational Employment Statistics from the U.S. Department of Labor and for California residents interested in a community college, there is the very detailed Salary Surfer.

#5 Many freshmen start out with majors that do not lead to good career choices. It is what I call the Major – Major – Major decision. This costs time and can lead to huge student debt. It is important to consider the choice of college major as the first step in the life career decisions. The earlier the freshman can know about what motivates them the better will be the education choices.

The bottom line is that the freshman year is the first big step to the life of an adult in our society. Cost, quality, the college of choice, the major are all important decisions for the freshman. It is not easy. The press is telling the story about today’s college experience. Business Week reported: “Stress Takes Its Toll on College Students”

But even with all of these factors one thing is very clear. The freshman will live every day of their life with “who they are”. What science tells us is that this does not fundamentally change over the course of an entire lifetime. We are who we are. On the other hand, what the BUZZ Today clearly tells us is that the freshman will change jobs – many times. What the freshman has to get right is knowing what motivates them, not how they can make the most money possible in their first job after graduation.