Why Doing Your Homework Is So Important

In earlier blog posts we looked at why the traditional quality measures of high price and tight admissions selectivity provides little helpful information for adult learners making university and career decisions.  The example was the grand daddy of all high quality American Universities, Harvard University.

But even with the detailed look at what makes Harvard great, you are still left with little practical information about how to select a career and a university.  These decisions are both explored in detail in my book, Your Future is Calling.  In BUZZ Today we see a very practical case study for someone attending a school other than Harvard.   Buzz TodaySource: Hechinger Report     Joyce English was about to start studying toward an associate degree she hoped would lead to a job as a consultant to healthcare companies around Tacoma, Wash., where she lives. Then she discovered a database. English changed her mind and is now majoring in what she learned is the more lucrative field of business management at Pierce College.

The point of our discussion in this blog is that there is good information to help you select both a career and a college.  That information is more detailed and more specific to your decisions than the traditional data available in popular sources.

The Buzz Today source has specific information available in a study called “New Pressure on Colleges to Disclose Grad’s Earnings”.  Here are a few facts.

New data is available about career and college decisions.  I talk about them in Your Future is Calling.  (Note: Very detailed information about Pierce College for example, is available in Chapter 9 of the book titled: “How to Select the Right School”).   New data is becoming available.

In Virginia, graduates of four-year nursing programs earn more than twice as much as liberal-arts majors, on average, and graduates of the University of Richmond make almost 72 percent more than graduates of Hollins University. In Tennessee, majors in health professions make two and a half times what philosophy and religious-studies majors make, and graduates of the University of Memphis earn 13 percent more than graduates of the University of Tennessee at Chattanooga.

The point of this discussion is not to direct you to Virginia or Tennessee or even to a specific college or university.  The point of this discussion is to make the point that it does matter what you study and where you go to school. You need good information to make good choices.

While income is not the only thing to consider, it is an important consideration for over 90% of those surveyed.  In the end, your biggest challenge is to invest in education and a career that fits “who you are” but income is clearly a factor in those decisions.  The take away is to choose wisely based on solid information.

Should You Earn A College Degree?

There are lots of stories these days about how unwise it is to waste your time and money earning a college degree.  Stories of taxi cable drivers with college degrees are plentiful.  Buzz TodaySource:  In a book called “BLEEDING TALENT” by Tim Kane, he writes that “The modern military requires that all officers have at least a bachelor’s degree to receive their initial commission.” 95% of Chief Executives (in America) hold bachelor or higher degree.

An equally popular theme is how successful some have been without a college education.  Bill Gates, Larry Ellison and Steve Jobs are often put forward as examples of successful people who did not complete a college education.

This is all well and good. The stories make for fun reading.  But the question for you is whether this type of information helps you make a personal decision about whether to invest your time, money and energy into a college education.  When it comes to your very personal GO – NO GO, decision you need better information than these headline stories tell.

Let’s take a look at the data in the BUZZ Today insert.  What the facts tell us, is that it is possible to become a CEO of an American corporation.  The evidence tells us that 5% of those CEOs have made it to the top without a degree.  What this tells us is that it is possible to get to the top in civilian life.  What the data also tells us is that it is not very likely.  If fact, what the data tells us is that you are nineteen times more likely with a degree than without a degree.

When it comes to the US military, the data tells us that you are not going to become an officer in the US military without a degree.  Here the odds are 100% to 0.

The point of this conversation is to help you avoid being seduced by the negative stories about colleges and degrees.   It may be fashionable for bloggers and journalists to rag on colleges, particularly because of their high cost of tuition.  Colleges need to be held accountable for rising tuition costs.

But for you, it may not be a good decision to let these stories distort decisions about your future. Not having a degree puts you at severe disadvantage today.  Any way you cut it having a college degree today vastly increases your odds of having a career with advancement potential.

See Your Future is Calling for more valuable information about careers and your future.

Disconnect

Why are there so many unfilled jobs when there are so many looking for work? In brief, it is because so many learners are not studying what is required in our global economy.

Buzz Today Source: CNN Money 72% of educators believe they’re doing a good job of preparing students for the workforce, while only 45% of graduates and 42% of employers think so, a McKinsey & Co. survey found.

Clearly graduates and employers have different opinions about how well higher education prepares graduates to meet employer needs. While all of this is going on, jobs are going unfilled. Only two-third of recent graduates were employed six months after graduation, yet there are 3.6 million jobs sitting empty nationwide. Ironically, this is especially true for coveted manufacturing jobs.

So what are you supposed to do in the face of these facts? The answer is that you have to rely less on what your professors are saying and more on yourself and labor market data when it comes to what you study in college.

The bottom line is that while professors are smart and well educated, they do not necessarily connect to job opportunities employers are creating. You need a third party source that can help you link what you study to where the jobs are. The choice of the university and the degree should come last, not first. Knowing who you are match job opportunities need to come first.

I write about exactly these issues in my forth coming book:  Your Future is Calling.